Get a FREE PR & Marketing Kit.  This quick start resource is customized for six categories: Accounting/Finance; Electrical Engineering & Manufacturing; Insurance; IT-Software-Telecom; Law and Sales & Marketing.

If the webinar is scheduled for Tuesday, when should autoresponder emails go out?  What about follow-up phone calls, meeting requests, content pushes and press releases? If your marketing and PR efforts don’t have defined processes behind them, they are likely not integrated with sales and business practices.  Proven, automated processes lead to efficiency and effectiveness.  This is true across disciplines in business — and it must true for...

Helping professionals find their voice and amplify it is our great pleasure.  We especially enjoy working closely with smaller firms ($1 million to $25 million) to help them transform their businesses for the better.  We only manage a small number of clients at one time so that we can be available to them completely and devote our time, energy and talent to their objectives.   Often, we will create principles, tools and processes for our clients to administer...

Video is the most important element in building audience responses.  Professional services firms and professionals can and should get comfortable with video.  Testimonials, demonstrations, case studies and more are most credible with a moving images accompaniment.  Mastery of video will have enormous impact on search results as more content will be video-based.

PR and marketing must generate, qualify, nurture and measure leads as a foundational discipline. Professional services firms have to maximize its time and resources on well defined efforts.   We excel in integrating PR and marketing with hard sales and business development functions.

Our mission is to lift up honorable, under-known businesses.  We work with only a handful of clients and become personally invested in advancing the purposeful, high-integrity goals of businesses that should be high profile but aren’t either because they are small, new or have yet to make themselves known to the world.   We do this through an effective mix of traditional and new digital media strategies and tactics.  The market has changed.  Since its...